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Slingshot History

This isn't our first rodeo. We've been pioneering the digital frontier since 1996 when we placed the first HTML banner ad on the internet. 25 years later, we're still breaking ground and just getting started.

1995_founded_slingshot


1995

Owen Hannay created Slingshot, an agency driven by culture. 

1996_first_HTML_banner_icon


1996

First HTML banner ad ever placed on the internet.

1996_first_updatable_banner_icon


1996

First updatable banner ad ever placed on the internet.

2000_awalt

2000

Purchased & renovated the Awalt building, helping spark a Dallas West End renaissance.

2003_awareness_guarantee


2003

First online media awareness guarantee.

2008_DIP


2008

First proprietary Digitally Informed Planning™ process.

2010_charitable_foundation


2010

Established the Slingshot Charitable Foundation.

2013_AMIN_worldwide


2013

Joined AMIN, alliance of 50+ global independent agencies.

2014_Insite


2014

Acquired Insite, a Dallas-based web development agency.

2014_IAB

2014

Pre-dated the IAB’s 2015 viewability transaction guidelines by 6 months.

2016_attention_quality


2016

Industry's first transaction based on Attention Quality pricing.

2018_SNE


2018

Founded Speak No Evil, a comprehensive content agency.

2019_thought_leadership

2019

Launched an industry thought leadership series for leisure travel and everyday dining.

2020_25years


2020

Celebrating 25 years of industry-leading work and innovation!

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