Slingshot partnered with The Dallas Morning News to launch a new content development company for social media. We started the identity and branding process with an in-depth naming exploration. The logo is an abstracted microphone circa the 1930s and represents the amplification of our clients’ voice in the ever-expanding world of social media. To reach local businesses, we also developed a brand campaign featuring newspaper ads and digital display banners.
Design, Branding, Print, Digital
Business to Business